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InvenSense signs tier one auto manufacturer? +3

09:26 27-Nov-15


It's been just under a month since InvenSense announced its entry into the $5 trillion automotive market, but this article quotes Amir Panush, InvenSense's head of automotive and industrial applications, as saying
We have signed a deal with a Tier One partner
There's not much more detail than that, and it's hard to get too excited about this without more information and a formal announcement.  Nonetheless, I wanted readers to know that we might expect that sooner rather than later.  IHS sees MEMs for automotive applications as a $2.57b market this year.  That's almost 7 times InvenSense's 2015 revenue, so the opportunity is significant.