InvenSense Conference Announcements +4
InvenSense has made a pair of announcements at its conference today:
- As expected, a new software development platform has been announced to go with Firefly chips. The development tool set can make all the difference in the world in selling hardware and making design wins sticky. Perhaps some of the payments I've inferred from Apple are for a company-wide license for this tool?
- InvenSense has introduced
a new cloud-based platform for fitness apps, called Coursa Sports. The
platform seems to initially focus on better course tracking, via
the combination of sensors with GPS, rather than GPS alone.
It's easy to see how that would add value, and how other
applications such as improved heart rate monitoring are likely